It is always fun to take a peek into other people’s radio shacks. This YouTube channel is hosted by Canadian VE3CNU. He has a nice shack and some nice gear.
I am amazed by how much money some people seem able to spend on the hobby. This is, of course, a very individual decision and I am not criticizing anyone. Some pay a lot more to play golf, for example.
What I would say though is the hobby can be enjoyed on a shoestring if you build simple QRP radios and/or buy good second hand rigs. My own approach has been a mix of some homebrew and a few commercial rigs.
Others prefer to buy their rigs new (often with long guarantees) and experiment with antennas and peripherals. This is a very individual hobby that can be enjoyed in a number of ways.
Others just enjoy chatting on the air.